{"id":16421,"date":"2017-03-02T02:24:56","date_gmt":"2017-03-01T18:24:56","guid":{"rendered":"http:\/\/ityet.com\/?p=16421"},"modified":"2017-03-02T02:24:56","modified_gmt":"2017-03-01T18:24:56","slug":"snap-ipo%e5%8f%91%e8%a1%8c%e4%bb%b7%e5%ae%9a%e4%b8%ba17%e7%be%8e%e5%85%83-%e4%bc%b0%e5%80%bc%e8%be%be238%e4%ba%bf%e7%be%8e%e5%85%83","status":"publish","type":"post","link":"https:\/\/itmax.cn\/?p=16421","title":{"rendered":"Snap IPO\u53d1\u884c\u4ef7\u5b9a\u4e3a17\u7f8e\u5143 \u4f30\u503c\u8fbe238\u4ebf\u7f8e\u5143"},"content":{"rendered":"

\"Snap<\/p>\n

\u3000\u3000\u53d7\u83b7\u5f97\u8d85\u989d\u8ba4\u8d2d\u7684\u63a8\u52a8\uff0c\u9605\u540e\u5373\u711a\u5e94\u7528 Snapchat \u6bcd\u516c\u53f8 Snap \u5468\u4e09\u628a\u516c\u53f8\u9996\u6b21\u516c\u5f00\u62db\u80a1\uff08IPO\uff09\u53d1\u884c\u4ef7\u5b9a\u4e3a 17 \u7f8e\u5143\uff0c\u8d85\u51fa\u6b64\u524d\u786e\u5b9a\u7684 14 \u7f8e\u5143\u81f3 16 \u7f8e\u5143\u7684\u6307\u5bfc\u53d1\u884c\u4ef7\u683c\u533a\u95f4\u3002Snap \u5b9a\u4e8e\u5468\u56db\u5728\u7ebd\u4ea4\u6240\u6302\u724c\u4ea4\u6613\uff0c\u8bc1\u5238\u4ee3\u7801\u4e3a“SNAP”\u3002<\/p>\n

\u3000\u3000\u4f30\u503c\u8fbe\u5230 238 \u4ebf\u7f8e\u5143<\/strong><\/p>\n

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\u3000\u3000Snapchat \u7684\u4e3b\u8981\u7ade\u4e89\u5bf9\u624b\u662f\u56fe\u7247\u5206\u4eab\u5e94\u7528 Instagram\uff0c\u540e\u8005\u5728 2012 \u5e74\u5df2\u88ab Facebook \u4ee5\u5927\u7ea6 10 \u4ebf\u7f8e\u5143\u7684\u4ef7\u683c\u6536\u8d2d\u3002Snap \u4e0e Facebook \u7684\u7ade\u4e89\u53d8\u5f97\u8d8a\u6765\u8d8a\u6fc0\u70c8\u30022013 \u5e74\uff0cFacebook \u66fe\u5bfb\u6c42\u4ee5 30 \u4ebf\u7f8e\u5143\u4f30\u503c\u6536\u8d2d Snap\uff0c\u4f46\u906d\u5230\u540e\u8005\u7684\u62d2\u7edd\u3002\u81ea\u6b64\u4e4b\u540e\uff0cFacebook \u4e00\u76f4\u5728\u4e0d\u65ad\u7684\u6284\u88ad\u7740 Snapchat \u7684\u6d41\u884c\u529f\u80fd\uff0c\u5e76\u628a\u8fd9\u4e9b\u529f\u80fd\u690d\u5165\u5230\u56fe\u7247\u5206\u4eab\u5e94\u7528 Instagram \u5f53\u4e2d\u3002Instagram \u76ee\u524d\u5df2\u5728\u5168\u7403\u62e5\u6709\u8d85\u8fc7 6 \u4ebf\u7528\u6237\uff0c\u8fdc\u8fdc\u8d85\u8fc7 Snapchat \u7684 1.58 \u4ebf\u7528\u6237\u3002<\/p>\n

\u3000\u3000\u5728 Snap \u7684\u9996\u6b21\u516c\u5f00\u62db\u80a1\u4e2d\uff0c\u8fd9\u5bb6\u516c\u53f8\u5e0c\u671b\u6781\u529b\u907f\u514d\u906d\u53d7\u4e0e Twitter \u4e00\u6837\u7684\u547d\u8fd0\u3002Twitter \u4e0a\u5e02\u65f6\u66fe\u906d\u6295\u8d44\u4eba\u8ffd\u6367\uff0c\u80a1\u4ef7\u4ece 26 \u7f8e\u5143\u7684\u53d1\u884c\u4ef7\u4e00\u8def\u4e0a\u6da8\u81f3 74.73 \u7f8e\u5143\u3002\u4f46\u662f\u53d7\u7528\u6237\u589e\u901f\u653e\u7f13\u53ca\u8fdf\u8fdf\u672a\u80fd\u5b9e\u73b0\u76c8\u5229\u7684\u5f71\u54cd\uff0cTwitter \u5982\u4eca\u7684\u80a1\u4ef7\u4ec5\u4e3a 15.79 \u7f8e\u5143\u3002Facebook \u4e0a\u5e02\u540e\u80a1\u4ef7\u66fe\u51fa\u73b0\u4e0b\u8dcc\uff0c\u4e00\u5ea6\u8f83\u53d1\u884c\u4ef7\u8dcc\u53bb 50%\u3002\u968f\u540e\uff0c\u8be5\u516c\u53f8\u80a1\u4ef7\u4e00\u8def\u8d70\u9ad8\uff0c\u5e76\u4e0d\u65ad\u7684\u521b\u51fa\u5386\u53f2\u65b0\u9ad8\u3002Facebook \u80a1\u4ef7\u5468\u4e09\u5728\u7eb3\u65af\u8fbe\u514b\u5e02\u573a\u62a5\u6536\u4e8e 137.42 \u7f8e\u5143\uff0c\u76d8\u4e2d\u521b\u51fa 137.48 \u7f8e\u5143\u7684\u5386\u53f2\u6700\u9ad8\u4ef7\u3002\u6309\u7167\u5468\u4e09\u7684\u6536\u76d8\u4ef7\u8ba1\u7b97\uff0cFacebook \u5e02\u503c\u5df2\u8fbe\u5230 3971 \u4ebf\u7f8e\u5143\u3002<\/p>\n

\u3000\u3000\u5a92\u4f53\u6b64\u524d\u62a5\u9053\u79f0\uff0cSnap \u8054\u5408\u521b\u59cb\u4eba\u3001\u9996\u5e2d\u6267\u884c\u5b98\u57c3\u6587·\u65af\u76ae\u683c\uff08Evan Spiegel\uff09\u6700\u521d\u7684\u76ee\u6807\u662f\u4ee5 250 \u4ebf\u7f8e\u5143\u7684\u4f30\u503c\u4e0a\u5e02\u3002\u4e0d\u8fc7\u5e02\u573a\u5206\u6790\u5e08\u5bf9\u6b64\u4f30\u503c\u8868\u793a\u6000\u7591\uff0c\u8b66\u544a\u79f0\u8fd9\u6837\u7684\u4f30\u503c\u53ef\u80fd\u4f1a\u5bfc\u81f4 Snap \u4e0a\u5e02\u540e\u80a1\u4ef7\u8df3\u6c34\u3002\u8fd9\u4e5f\u8ba9 Snap \u548c\u8bc1\u5238\u627f\u9500\u5546\u4eec\u6700\u7ec8\u5927\u5e45\u4e0b\u8c03\u4e86\u9884\u671f\u3002<\/p>\n

\u3000\u3000Edison Investment Research \u5206\u6790\u5e08\u7406\u67e5\u5fb7·\u6e29\u745f\uff08Richard Windsor\uff09\u5c31\u5efa\u8bae\u6295\u8d44\u4eba\u4e0d\u8981\u53c2\u4e0e Snap \u7684\u9996\u6b21\u516c\u5f00\u62db\u80a1\u4ea4\u6613\u3002\u6e29\u745f\u5728\u672c\u5468\u53d1\u5e03\u7684\u6295\u8d44\u8005\u62a5\u544a\u4e2d\u6307\u51fa\uff0cSnap \u7684\u5408\u7406\u4f30\u503c\u56e0\u5728 150 \u4ebf\u7f8e\u5143\u5de6\u53f3\u3002<\/p>\n

\u3000\u3000\u7528\u6237\u5fe0\u8bda\u5ea6<\/strong><\/p>\n

\u3000\u3000Snap \u7684\u4e3b\u6d41\u4ea7\u54c1 Snapchat \u5df2\u5728\u5e74\u8f7b\u7528\u6237\u7fa4\u4f53\u4e2d\u975e\u5e38\u6d41\u884c\u3002\u8fd9\u6b3e\u667a\u80fd\u624b\u673a\u5e94\u7528\u5df2\u62e5\u6709 1.58 \u4ebf\u65e5\u6d3b\u8dc3\u8bbf\u95ee\u7528\u6237\uff0c\u8be5\u516c\u53f8\u53bb\u5e74\u7684\u8425\u6536\u8fbe\u5230\u4e86 4.405 \u4ebf\u7f8e\u5143\u3002\u4e0d\u8fc7 Snapchat \u7684\u589e\u957f\u901f\u5ea6\u6b63\u5728\u653e\u7f13\u3002\u53bb\u5e74\u7b2c\u56db\u5b63\u5ea6\uff0cSnapchat \u7684\u7528\u6237\u540c\u6bd4\u589e\u957f\u4e86 48%\uff0c\u4f4e\u4e8e\u7b2c\u4e09\u5b63\u5ea6\u7684 63%\uff0c\u4f4e\u4e8e\u7b2c\u4e8c\u5b63\u5ea6\u7684 66%\u3002<\/p>\n

\u3000\u3000Snap \u53bb\u5e74\u7684\u8425\u6536\u8fbe\u5230 4.0484 \u4ebf\u7f8e\u5143\uff0c\u8f83\u4e0a\u5e74\u7684 5866 \u4e07\u7f8e\u5143\u589e\u957f\u4e86\u8fd1 600%\u3002\u4e0e Facebook \u4e00\u6837\uff0cSnap \u51e0\u4e4e\u6240\u6709\u7684\u8425\u6536\u90fd\u6765\u81ea\u4e8e\u5e7f\u544a\u4e1a\u52a1\u3002Snap \u76ee\u524d\u4ecd\u5904\u4e8e\u4e8f\u635f\u4e4b\u4e2d\uff0c\u53bb\u5e74\u7684\u4e8f\u635f\u8fbe\u5230 5.146 \u4ebf\u7f8e\u5143\uff0c\u4e8f\u635f\u5e45\u5ea6\u8d85\u8fc7 2015 \u5e74\u7684 3.729 \u4ebf\u7f8e\u5143\u3002<\/p>\n

\u3000\u3000\u98ce\u6295\u516c\u53f8 nhattan Venture Partners \u6b64\u524d\u53d1\u5e03\u62a5\u544a\u79f0\uff0c\u867d\u7136 Snap \u62e5\u6709\u5e9e\u5927\u7684\u7528\u6237\u7fa4\u4f53\uff0c\u4f46\u4ed6\u4eec\u7684\u5fe0\u8bda\u5ea6\u662f\u4e3b\u8981\u987e\u8651\u3002Snap \u7528\u6237\u4e3b\u8981\u4e3a\u5e74\u9f84\u5728 18 \u5c81\u81f3 34 \u5c81\u7684\u9752\u5e74\u7528\u6237\u3002\u8be5\u516c\u53f8\u7684\u62db\u80a1\u8bf4\u660e\u4e66\u663e\u793a\uff0c\u968f\u7740\u65f6\u95f4\u7684\u63a8\u79fb\uff0c\u8fd9\u90e8\u5206\u7528\u6237\u7fa4\u4f53\u7684\u53c2\u4e0e\u5ea6\u53ef\u80fd\u4f1a\u51fa\u73b0\u4e0b\u6ed1\u3002<\/p>\n

\u3000\u3000\u5e02\u573a\u5206\u6790\u5e08\u548c\u6295\u8d44\u4eba\u5e0c\u671b Snap \u80a1\u4ef7\u5728\u4e0a\u5e02\u9996\u65e5\u80fd\u591f\u8868\u73b0\u7684\u5f3a\u52b2\u4e00\u4e9b\uff0c\u4ece\u800c\u4e3a\u79d1\u6280\u72ec\u89d2\u517d\u9646\u7eed\u8fdb\u884c\u9996\u6b21\u516c\u5f00\u62db\u80a1\u5960\u5b9a\u826f\u597d\u7684\u57fa\u7840\u3002\u4e0d\u8fc7\u7f8e\u56fd\u6700\u5927\u7684\u4e24\u5bb6\u79d1\u6280\u72ec\u89d2\u517d\u516c\u53f8 Uber \u548c Airbnb\uff0c\u4eca\u5e74\u8fd8\u4e0d\u4f1a\u8fdb\u884c\u9996\u6b21\u516c\u5f00\u62db\u80a1\u3002\u4e00\u4e9b\u89c2\u5bdf\u4eba\u58eb\u5e0c\u671b\uff0cSnap \u6210\u529f\u7684\u9996\u6b21\u516c\u5f00\u62db\u80a1\u80fd\u591f\u5438\u5f15\u4e00\u4e9b\u5927\u578b\u79d1\u6280\u521d\u521b\u516c\u53f8\u8fdb\u884c\u9996\u6b21\u516c\u5f00\u62db\u80a1\u3002\u4eca\u5e74\u8fdb\u884c\u9996\u6b21\u516c\u5f00\u62db\u80a1\u7684\u72ec\u89d2\u517d\u516c\u53f8\u5c06\u5305\u62ec\u6d41\u5a92\u4f53\u97f3\u4e50\u670d\u52a1\u63d0\u4f9b\u5546 Spotify\uff0c\u6570\u636e\u5206\u6790\u516c\u53f8 Palantir\uff0c\u4ee5\u53ca\u56fe\u7247\u793e\u4ea4\u7f51\u7edc Pinterest\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

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